6 Secrets to Startup Success: How to Turn Your Entrepreneurial Passion into a Thriving Business

6 Secrets to Startup Success: How to Turn Your Entrepreneurial Passion into a Thriving Business

John Bradberry

Language: English

Pages: 256

ISBN: 0814416063

Format: PDF / Kindle (mobi) / ePub


"An excellent summary of what it takes to succeed as an entrepreneur. Every person who wants to start the 'next big thing' should read "6 Secrets to Startup Success" before taking the leap forward." -- Guy Kawasaki, cofounder, Alltop.com, and author of "Enchantment: The Art of Changing Hearts, Minds, and Actions" Over six million Americans start businesses every year. That's 11 startups a minute launched by passionate dreamers hoping to transform their lives for the better. But a huge gap exists between the skyrocketing levels of desire and what entrepreneurs actually achieve. The harsh reality is that most new businesses fail within a few years of launch. Why do so few startups make it? And what distinguishes those that do succeed? Entrepreneur, consultant, and investor John Bradberry set out to discover the answer and came to a surprising conclusion--that the passion that drives and energizes so many founders is also the very thing that leads many of them astray. Filled with compelling real-life stories of both success and failure, this groundbreaking book reveals the key principles entrepreneurs must follow to ensure their big idea is on the right track. In "6 Secrets to Startup Success," readers will learn how to: Convert their passion into economic value with a moneymaking business model - Improve their readiness to launch and lead a new venture - Manage funding and cash flows - Chart a path to breakeven and beyond - Avoid the pitfalls that often accompany unfettered passion - Build the stamina needed to persevere over time Complete with indispensable tools including an assessment to gauge a venture's strengths and weaknesses, "6 Secrets to Startup Success" will help entrepreneurs everywhere turn their dreams into reality.

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By psychologists Bella DePaulo and Kathy Bell in 1996, test subjects were put in the difficult situation of critiquing an artist’s paintings for which they had already privately expressed a dislike. They had never met the artist or known of the artist’s work. Nearly everyone was hesitant to say anything that might discourage the artist or give rise to hurt feelings; the most blatant white lies coming from people who had been told that the artist cared deeply about a particular painting.9 The.

Cause you to abandon a great situation because they are so emotionally or intellectually compelling. LIFESTYLE – Some founders are primarily motivated to run a business that meshes with their desired lifestyle outside of work, but achieving your dream lifestyle while building a healthy business may be more difficult than the hyped-up entrepreneurial media would have you believe. It’s true that technological innovations have led to an explosion of home-based, Web-based free agents across the.

Longer you wait, the more difficult and complex the necessary fixes or improvements become. As I’ll outline in the next section, the key is to establish a regular post-mortem practice, early in your startup trajectory, to look back at each production or delivery cycle, harvest lessons learned, and implement improvements where necessary. In this way, you instill the ethic of continuous improvement into your firm as it grows—the specific learning practices will change, but the will to improve is.

Real world. You get to experience your idea in motion. But how do you make sense of all the information available? How do you separate the signal from the noise and harvest the right lessons amid the often-overwhelming stress and urgency of the startup path? The four-quadrant framework provides a useful filter to direct and balance your learning across four domains that drive new venture success. Gathering facts, generating insight, and reducing uncertainty in these four areas will reduce your.

Magazines, books, and videos that have made youcan-do-it success stories into a kind of cult religion for wanna-be entrepreneurs. But there is no getting around it. Every great venture I’ve studied has propelled itself forward with an unshakeable sense of commitment, a kind of rapturous belief among core founders. The reason is clear. The startup path is not for the faint of heart. Ask successful entrepreneurs to reflect back on their journey, and an unequivocal response comes back: I knew it.

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